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	<title>Website Design, Professional Web Design, Web Design Cardiff : Web Box</title>
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	<link>http://www.webboxcardiff.co.uk</link>
	<description>Website Design, Web Design Cardiff and SEO Cardiff</description>
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		<title>New Business?</title>
		<link>http://www.webboxcardiff.co.uk/2012/01/business/</link>
		<comments>http://www.webboxcardiff.co.uk/2012/01/business/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 18:37:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Cardiff]]></category>
		<category><![CDATA[ECommerce Websites]]></category>
		<category><![CDATA[Website Design]]></category>

		<guid isPermaLink="false">http://www.webboxcardiff.co.uk/?p=621</guid>
		<description><![CDATA[Are you starting a new business, or have you just started a business? Here at Web Box Cardiff, we specialise in helping new businesses understand the online market, find a place / niche in the market, and then deliver a powerful online presence. Due to our strong partnerships with many business to business companies, we're [...]]]></description>
			<content:encoded><![CDATA[<p>Are you starting a new business, or have you just started a business?</p>
<p>Here at Web Box Cardiff, we specialise in helping new businesses understand the online market, find a place / niche in the market, and then deliver a powerful online presence.</p>
<p>Due to our strong partnerships with many business to business companies, we're able to offer start up businesses more than any other web design company can. We pride ourselves on going the extra mile.</p>
<p>If you've been looking for a professional web design company in the UK, that can offer more than just a website, then you need to get in touch today! We're able to offer you custom website design and development solutions for tailored for your business, as well as marketing / online marketing solutions, SEO (search engine optimisation), business stationary design, business phone numbers, business banking and much more.</p>
<p><strong>Why not call 02920 09 19 29 today to speak to one of our friendly staff</strong></p>]]></content:encoded>
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		<item>
		<title>Social Media For Business – Some Tips</title>
		<link>http://www.webboxcardiff.co.uk/2012/01/social-media-business-tips/</link>
		<comments>http://www.webboxcardiff.co.uk/2012/01/social-media-business-tips/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 18:31:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Cardiff]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.webboxcardiff.co.uk/?p=619</guid>
		<description><![CDATA[Be yourself and don’t pretend to be something your not Social Media can be a very powerful tool as part of your marketing strategy. You need to engage your audience. The first stage is to connect with people and build opportunities through two way dialogue. Once that is achieved then business links can be established. [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Be yourself and don’t pretend to be something your not</strong><br />
Social Media can be a very powerful tool as part of your marketing strategy.<br />
You need to engage your audience.<br />
The first stage is to connect with people and build opportunities through two way dialogue.<br />
Once that is achieved then business links can be established.</p>
<p><strong>A profile picture is very important<br />
</strong>Your social media personality is portrayed by your profile picture and profile.<br />
Make sure you stay consistent across all platforms for your profile picture and profile.<br />
Decide whether you want your profile picture to be your company logo or picture of yourself.<br />
Depending on what you decide will alter the approach you should take in regards to branding.<br />
Here is an example of a business succesfully using their profile pic and profile @webboxcardiff.</p>
<p><strong>Social Media posts once published are available for a long time<br />
</strong>Have a social media strategy. Have a long term view of each social media post. <br />
Everything that you post can be found and will stay around for a long time. Whatever you share, post or tweet  should reinforce your brand image.  There are businesses such as <br />
www.webboxcardiff.co.uk that can provide social media marketing management. They can not only look after your social media marketing but can advice as to what should be put out in cyberspace.</p>
<p><strong>Have a simple focused approached to your posting <br />
</strong>Make a list of topics you will talk about via social media and stick with it.<br />
Do not appear to be an expert on many different issues.<br />
Become an authority on one chosen subject area related to your business.</p>
<p><strong>Easy approach to Twitter<br />
</strong>Twitter has a very useful search button.  You can search for keywords associated with your brand. <br />
Find out who is talking about these items related to your brand and send out targeted tweets in <br />
reference to these “conversations.”</p>
<p><strong>Look for maxium Return on Engagement (ROE)<br />
</strong>Is your social media strategy working?<br />
How can you tell if you are getting a good return?<br />
Have a look at traffic coming from your links that you are posting.<br />
How many people have subscribed to your RSS Feeds?<br />
The number of people following you on twitter, Facebook etc<br />
Has there been an increase in Blog post comments?<br />
Have you seen an increase in sales enquiries?<br />
Web Box Cardiff can help / advise on social media strategy for your business.</p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEO Do&#8217;s and Don&#8217;ts (Part 2)</title>
		<link>http://www.webboxcardiff.co.uk/2012/01/seo-dos-donts-part-2/</link>
		<comments>http://www.webboxcardiff.co.uk/2012/01/seo-dos-donts-part-2/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 18:28:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.webboxcardiff.co.uk/?p=617</guid>
		<description><![CDATA[&#160;Part 2 of our recommended do's and don'ts for SEO... SEO Don’ts The user experience should always be the main priority. People often make changes just to improve their site rankings. Google penalises duplicate content. Do not have duplicate content on your website. Do not even try to copy and paste content from other websites! [...]]]></description>
			<content:encoded><![CDATA[<p>&#160;Part 2 of our recommended do's and don'ts for SEO...</p>
<p>SEO Don’ts<br />
The user experience should always be the main priority. People often make changes just to improve their site rankings. <br />
Google penalises duplicate content. Do not have duplicate content on your website. Do not even try to copy and paste content from other websites!<br />
Don’t use gray or black hat techniques that could put your rankings at risk.<br />
Sometimes a website goes through what is commonly referred to as “Google Dance”. Don’t worry if temporaily you seem to have slipped many places in rankings. The last thing you want to do is to panic and change your SEO strategy. <br />
Never take anecdotal advice as to what keywords you should target for your website. Always use keyword traffic checkers like the one supplied by Google. <br />
In order to maximise the chances of having your website ranked as high as possible you should undertake the services of a specialist company such as Web Box Cardiff. </p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEO Do&#8217;s and Don&#8217;ts (Part 1)</title>
		<link>http://www.webboxcardiff.co.uk/2012/01/seo-dos-donts-part-1/</link>
		<comments>http://www.webboxcardiff.co.uk/2012/01/seo-dos-donts-part-1/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 18:27:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.webboxcardiff.co.uk/?p=615</guid>
		<description><![CDATA[&#160;SEO is a vast topic area. SEO is broken into two parts. There is onpage SEO and offpage SEO. There are a number of areas to look at when trying to optimise your website. Here we have listed some some general advice. Positive steps to take Let’s look at some positive steps that should be [...]]]></description>
			<content:encoded><![CDATA[<p>&#160;SEO is a vast topic area. SEO is broken into two parts. There is onpage SEO and offpage SEO. There are a number of areas to look at when trying to optimise your website. Here we have listed some some general advice.</p>
<p>Positive steps to take<br />
Let’s look at some positive steps that should be taken in order to increase you ranking on the web. <br />
Firstly, always make changes that will benefit users. Make sure the path or journey a user takes on your website is as clear and consistent as possible.<br />
It is very important you pay attention to detail. Google takes into consideration many factors when ranking pages and so should you.<br />
Fresh relevant content should be a target for your website.  Make sure the content adds value to the customer experience.<br />
Make sure you regularly update the search engines by submitting site maps.<br />
The download speed of your website has an impact on the ranking of your website. Make sure the coding is as light weight as possible. <br />
Flash animation might look great but it is a hinderance to the search engines reading your website.</p>
<p>Read part 2 for more info!</p>]]></content:encoded>
			<wfw:commentRss>http://www.webboxcardiff.co.uk/2012/01/seo-dos-donts-part-1/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>2 more sites go live!</title>
		<link>http://www.webboxcardiff.co.uk/2012/01/2-sites-live-2/</link>
		<comments>http://www.webboxcardiff.co.uk/2012/01/2-sites-live-2/#comments</comments>
		<pubDate>Sun, 15 Jan 2012 16:25:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Cardiff]]></category>
		<category><![CDATA[Website Design]]></category>
		<category><![CDATA[web]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://www.webboxcardiff.co.uk/?p=611</guid>
		<description><![CDATA[&#160;These 2 sites are the 3rd and 4th sites to go live in 2012. 2012 Olympic Accommodation: This website has been designed and developed to allow property owners and agents to advertise their properties to people looking for accommodation for the Olympics. This is a quick an easy way to find the right property for [...]]]></description>
			<content:encoded><![CDATA[<p>&#160;These 2 sites are the 3rd and 4th sites to go live in 2012.</p>
<p><a target="_blank" href="http://2012-accommodation.com">2012 Olympic Accommodation</a>: This website has been designed and developed to allow property owners and agents to advertise their properties to people looking for accommodation for the Olympics. This is a quick an easy way to find the right property for you.</p>
<p><a target="_blank" href="http://79.170.44.85/area37online.com/">Area37 Online</a>: Area37 contacted us to re-design their existing online shop. We developed an e-commerce website for them to sell their products. It allows the store to sell gift cards online, set some products as 'in-store only' and manage their stock easily.</p>
<p>We wish these businesses every success in 2012.</p>
<p>If you're looking for a website like these, then please don't hesitate to get in touch for a quote today : 02920 09 19 29</p>]]></content:encoded>
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		</item>
		<item>
		<title>2 new sites live!</title>
		<link>http://www.webboxcardiff.co.uk/2012/01/2-sites-live/</link>
		<comments>http://www.webboxcardiff.co.uk/2012/01/2-sites-live/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 15:32:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Cardiff]]></category>
		<category><![CDATA[ECommerce Websites]]></category>
		<category><![CDATA[Website Design]]></category>

		<guid isPermaLink="false">http://www.webboxcardiff.co.uk/?p=606</guid>
		<description><![CDATA[&#160;This weeks sees 2 websites going live and more to follow very soon! T2 approached us to update their existing brochure website. We were able to develop them a new website design in line with their current branding, and give them a CMS to allow them to update their website easily anywhere in the world. [...]]]></description>
			<content:encoded><![CDATA[<p>&#160;This weeks sees 2 websites going live and more to follow very soon!</p>
<p><a target="_blank" href="http://t2-uk.com">T2</a> approached us to update their existing brochure website. We were able to develop them a new website design in line with their current branding, and give them a CMS to allow them to update their website easily anywhere in the world.</p>
<p><a target="_blank" href="http://www.gunshopuk.co.uk">Gun Shop UK</a> approached us with a new business idea to see used and new Gun and Accessories through an e-commerce website. We were able to create a fresh logo and design for their new business.</p>
<p>Keep your eyes on our Portfolio for more new websites going live this month!</p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Website Design Trends in 2012</title>
		<link>http://www.webboxcardiff.co.uk/2011/12/website-design-trends-2012/</link>
		<comments>http://www.webboxcardiff.co.uk/2011/12/website-design-trends-2012/#comments</comments>
		<pubDate>Thu, 22 Dec 2011 08:07:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Christmas]]></category>
		<category><![CDATA[Mobile Website]]></category>
		<category><![CDATA[QR Codes]]></category>
		<category><![CDATA[Website Design]]></category>
		<category><![CDATA[2012]]></category>
		<category><![CDATA[new year]]></category>
		<category><![CDATA[qr codes]]></category>

		<guid isPermaLink="false">http://www.webboxcardiff.co.uk/?p=593</guid>
		<description><![CDATA[There have been many developments in website design this year. What are the trends to look out for in the new year? Website Design and Mobile Websites More than a fifth of all web searches will be conducted on mobiles in 2012. Businesses will ask their web designers to make sure their website works well [...]]]></description>
			<content:encoded><![CDATA[<p>There have been many developments in website design this year. What are the trends to look out for in the new year?</p>
<p><br />
<strong><a href="http://www.webboxcardiff.co.uk">Website Design</a> and Mobile Websites</strong><br />
More than a fifth of all web searches will be conducted on mobiles in 2012. Businesses will ask their web designers to make sure their website works well on smart phones. Businesses will have to make sure their brand is positioned not only well on personal computers but also smart phones. This will become more and more important as the growth of smart phones world wide continues in 2012 and beyond.</p>
<p><strong>3D Effects</strong><br />
With the growth of 3D technology within personal computers we will see more and more websites utilising 3D web effects to engage readers. Have a think about how 3D effects could enhance the user experience on your website. However bear in mind too many 3D images will be a huge distraction. The images used should be an aid to illustrate, capture attention and guide the user.</p>
<p><strong>The Death of Flash?</strong><br />
Flash technology has been very popular. However, in recent years it has gone down in popularity. The issue with Flash is that it doesn’t work well with mobile devices. Using CSS3 and HTML5 there are far more benefits. By using HTML 5 and other technologies such as this you can get faster loading times and and a better user experience.</p>
<p><strong>Growth of QR Codes</strong><br />
This year consumers have had a chance to explore Quick Response (QR) Codes. For 2012 businesses are looking to use QR codes more. Have you explored the option of using QR codes in your marketing? They can be used effectively in engaging the audience when launching a new product or service. There have been several instances of businesses trialing them this year to increase their brand awareness.</p>]]></content:encoded>
			<wfw:commentRss>http://www.webboxcardiff.co.uk/2011/12/website-design-trends-2012/feed/</wfw:commentRss>
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		</item>
		<item>
		<title>Christmas and your website?</title>
		<link>http://www.webboxcardiff.co.uk/2011/12/christmas-website/</link>
		<comments>http://www.webboxcardiff.co.uk/2011/12/christmas-website/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 14:11:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Cardiff]]></category>
		<category><![CDATA[Christmas]]></category>
		<category><![CDATA[Website Design]]></category>
		<category><![CDATA[christmas]]></category>

		<guid isPermaLink="false">http://www.webboxcardiff.co.uk/?p=590</guid>
		<description><![CDATA[Christmas is fast approaching. Content is very important for websites and everyone wants to give their website a facelift to get in line with the festive period. So, What are the do’s and don’ts? Things that work for your website Change your overall colour scheme. The traditional colours for Christmas are red, green and silver. [...]]]></description>
			<content:encoded><![CDATA[<p>Christmas is fast approaching.  Content is very important for websites and everyone wants to give their website a facelift to get in line with the festive period.</p>
<p>So, What are the do’s and don’ts?</p>
<p><br />
<strong>Things that work for your  website</strong><br />
Change your overall colour scheme. The traditional colours for Christmas are red, green and silver.<br />
Make sure you change your banner (header) at the top of your page to match your website.<br />
Add an ornament or snowflake .<br />
Have fun with your website. Make sure you use the service of a graphic designer to make sure all the changes look as professional as can be.<br />
Have a look at your social media icons. Give the twitter bird a Christmas hat. Inject some festive spirt to your logo by adding a red bow or adding a pine tree to it.</p>
<p><strong>Things that you should avoid for your website</strong><br />
Don’t add a Christmas jingle to your website.<br />
Adding a Christmas soundtrack will not only be annoying for the users but also add to the loading times of your website.<br />
Avoid excessive use of animations.  Having too much such as snow falling across your home page will result in users leaving to a less busy one.</p>
<p><em>We hope this is useful, and we wish you all a very Happy Christmas and New Year</em></p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Are you ready for m-commerce?</title>
		<link>http://www.webboxcardiff.co.uk/2011/11/ready-m-commerce/</link>
		<comments>http://www.webboxcardiff.co.uk/2011/11/ready-m-commerce/#comments</comments>
		<pubDate>Wed, 16 Nov 2011 12:32:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Cardiff]]></category>
		<category><![CDATA[ECommerce Websites]]></category>
		<category><![CDATA[M-Commerce]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Website Design]]></category>
		<category><![CDATA[m-commerce]]></category>

		<guid isPermaLink="false">http://www.webboxcardiff.co.uk/?p=576</guid>
		<description><![CDATA[&#160;One of the fastest growing technologies at the moment is mobile websites and apps. You must have noticed it by now! Here at Web Box, we're having more and more requests for mobile websites and mobile e-commerce websites. This is something we have experience in, and have proven results. If your business doesn't have a [...]]]></description>
			<content:encoded><![CDATA[<p>&#160;One of the fastest growing technologies at the moment is mobile websites and apps. You must have noticed it by now!</p>
<p>Here at Web Box, we're having more and more requests for mobile websites and mobile e-commerce websites. This is something we have experience in, and have proven results.</p>
<p>If your business doesn't have a mobile website or app, you may be loosing out on massive business. Furthermore, if your e-commerce website hasn't got a mobile version (m-commerce) then you could be loosing £££'s in sales per day.</p>
<p>E-Commerce <a target="_blank" href="http://www.webboxcardiff.co.uk">Website Design</a> can take a business to new levels as it can be a powerful marketing tool. But now, more and more people are using their smart phones to search online. If you're not there, they'll find someone else!</p>
<p>Not sure where to start? Get in touch with Web Box today to talk it through with a professional. We're here to take your business to the next level. Call us today on 02920 09 19 29.</p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEO Clients Continue to grow!</title>
		<link>http://www.webboxcardiff.co.uk/2011/11/seo-clients-continue-grow/</link>
		<comments>http://www.webboxcardiff.co.uk/2011/11/seo-clients-continue-grow/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 20:37:54 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Cardiff]]></category>
		<category><![CDATA[Jobs]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.webboxcardiff.co.uk/?p=568</guid>
		<description><![CDATA[&#160;Web Box Cardiff Ltd. are happy to say that we've just employed another full time member to cover our SEO clients. We have had another increase in SEO clients after people seeing our results and track record. We continue to provide our clients first page rankings on a weekly basis and therefore our track record [...]]]></description>
			<content:encoded><![CDATA[<p>&#160;Web Box Cardiff Ltd. are happy to say that we've just employed another full time member to cover our SEO clients. We have had another increase in SEO clients after people seeing our results and track record.</p>
<p>We continue to provide our clients first page rankings on a weekly basis and therefore our track record speaks for it self.</p>
<p>We always make it clear to our clients that once your website has been designed, you need to focus on marketing it effectively.</p>
<p>If you're in need of more leads / hits on your website, then get in touch with us today. You'd be surprised at the low costs to get your website on page 1 of Google.</p>
<p>For quality and professional <a target="_blank" href="http://www.webboxcardiff.co.uk">Website Design</a> and Online Marketing, choose Web Box Cardiff!</p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>10er.co.uk in production!</title>
		<link>http://www.webboxcardiff.co.uk/2011/10/10er-co-uk-production/</link>
		<comments>http://www.webboxcardiff.co.uk/2011/10/10er-co-uk-production/#comments</comments>
		<pubDate>Wed, 26 Oct 2011 12:17:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Website Design]]></category>
		<category><![CDATA[10er.co.uk]]></category>
		<category><![CDATA[Offers]]></category>

		<guid isPermaLink="false">http://www.webboxcardiff.co.uk/?p=564</guid>
		<description><![CDATA[Here at Web Box Cardiff we have been working on a new website called 10er. 10er is a new and exciting website where you can post things you would do for £10 (e.g. create a video, cut someone's grass etc.) and buy things for only £10. With 10er you will be able to get good [...]]]></description>
			<content:encoded><![CDATA[<p>Here at <a href="http://www.webboxcardiff.co.uk">Web Box</a> Cardiff we have been working on a new website called 10er. 10er is a new and exciting website where you can post things you would do for £10 (e.g. create a video, cut someone's grass etc.) and buy things for only £10.</p>
<p>With 10er you will be able to get good quality products and services for only £10. Each listing is approved by 10er before being allowed on to the site, so you know it's a quality service.</p>
<p>With the inbuilt search feature you will be able to find exactly what you are looking for in an instant. If you wish you can also use the carefully thought out category menu, which is organised alphabetically to help you find what you are looking for quickly and easily.</p>
<p><em>You will wish that you have had heard of <a target="_blank" href="http://www.10er.co.uk">10er.co.uk</a> before when you see the savings!!</em></p>
<p>If you have something that you would like to share for £10 why not put it on 10er and share it via Facebook and Twitter to make some extra money.</p>
<p>If you would like to have a website created similar to 10er we would be more than happy to help.</p>
<p>We'll let you know when the site goes live...keep watching this space!</p>]]></content:encoded>
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		<title>Choosing a colour scheme for your website</title>
		<link>http://www.webboxcardiff.co.uk/2011/10/choosing-colour-scheme-website/</link>
		<comments>http://www.webboxcardiff.co.uk/2011/10/choosing-colour-scheme-website/#comments</comments>
		<pubDate>Wed, 12 Oct 2011 15:34:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[ECommerce Websites]]></category>
		<category><![CDATA[Website Design]]></category>
		<category><![CDATA[colour scheme]]></category>

		<guid isPermaLink="false">http://www.webboxcardiff.co.uk/?p=557</guid>
		<description><![CDATA[So you're having a new website design, but aren't sure what your colour scheme should be?! A colour scheme is very important to tie in with your brand / logo and to create a style for your website. Here at Web Box we can advise you on colour schemes, but there are also great tools [...]]]></description>
			<content:encoded><![CDATA[<p>So you're having a new website design, but aren't sure what your colour scheme should be?!</p>
<p>A colour scheme is very important to tie in with your brand / logo and to create a style for your website.</p>
<p>Here at Web Box we can advise you on colour schemes, but there are also great tools online to do the job. Why not try <a target="_blank" href="http://kuler.adobe.com/">Kuler from Adobe</a> to help you decide on colour schemes. This tools gives you an easy way of finding what colours match for your website design.</p>
<p>There are 3 main colour variations that you could use:</p>
<p><strong>Analogous</strong> colour combinations use colours that are related but not the same.</p>
<p><strong>Contrasting </strong>colours are complimentary and distinguishable. Colours that are opposites create big impact.</p>
<p><strong>Monochromatic</strong> colour schemes use variations of a single colour.</p>
<p>We hope this helps you decide on your colour scheme for your website design. Please drop us a call if you need any help!</p>]]></content:encoded>
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